Admiradn
Location: Main Office: C/ Matilde, nº 9 bajos, 08012, Barcelona, Spain Contact person: Kevin Sigliano Tel: +34 (93) 415-0930 Fax: +34 (93) 368-8105, Barcelona, 08012, Spain Spain
Founded in: 2006
Stage: Revenue generating
Number of employees: 6-15
Profitable year: already profitable
Short URL: vator.co/Admiradn-THE-FUTURE-OF-DIGITAL-ADVERTISING--THE-SALES-TOUCH-POINT
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Admiradn

“THE FUTURE OF DIGITAL ADVERTISING @ THE SALES TOUCH POINT”
Startup/business
Spain Spain Spain
http://www.admiralo.com
About
Video/documents
Company description

Admira Digital Networks (Admiradn / ADN) is leading the way in the development of digital signage technologies. Admiradn has collaborated with many companies in the implementation of digital signage networks across a variety of sectors that include retail, financial, transportation, government, and museum expositions. In the retail space, ADN’s web-enabled software solutions have helped many organizations communicate, retain, and influence customer’s buying decisions at the point-of-sale by delivering with speed and flexibility multimedia content directly to any Internet-enabled system. Admiradn has an extensive experience in the advertising sector and developing technological solutions. Admiradn is a complete and versatile interactive digital advertising and exhibition solution at the point of sale.  This solution provides numerous advertising possibilities at the point of sale and offers a creative and effective answer to the current business (marketing, promotional, sales) needs.

Team

Carlos Silva (CEO and Founder): His experience in digital signage started in 1995 with the development of a new communication channel for the underground of Spain. Mr. Silva has an excellent track record developing innovative solutions and working with top companies, universities and associations (MIT, Nokia, Arquitects of Barcelona).

Experience:

ADMIRA DIGITAL NETWORKS, 2005- …

CSS WEB GROUP, 2001-2005 : CEO and founder of a new technologies agency (consulting, design, research and development)

TOMATO, 2003 : Freelance consultant for Tomato (UK).

EXPACES, 2000-2001 : Technical director of an IT agency specialized in Intranets

TECHNOMEDIA, 1999-2000 : Creative Director of a multimedia agency

University professor since 2001

 

Kevin Sigliano (Marketing & Sales): His experience in digital signage and advertising started in 1998. Kevin has an extensive experience as a business consultant (8 years with IBM BCS & Pricewaterhousecoopers consulting) with excellent sales skills. He is a consistent, results-oriented performer who has continuously exceeded business objectives in challenging environments.

 

Experience:

ADMIRA DIGITAL NETWORKS, 2005 - … 

ICEMD & ESIC University, 2001 - … : CRM, Marketing and Business Strategy professor.

PWC Consulting / IBM BCS, 1998-2005 : Project Manager & Principal Consultant of the strategy and CRM practice

Warner & Kremer, 1998 : Advertising (USA).

ECKES GRANINI, 1995 : Marketing and sales (Germany).

Business model

- 50% Software licences (recurring monthly fees)

- 25%  Project management and consulting

- 25% Reselling of third party (hardware and screens)

 

Key benefits of Admira digital networks. 

 

Extensive web and digital advertising experience and know how. Unlimited passion for our value proposition and software product.

Admiradn helps all types of companies optimize their marketing and promotional efforts - around their customers.

Admiradn helps overcome the challenges and achieve outstanding sales results.

Total commitment to our customer’s success and marketing advantages

Proven experience in the advertising world to contribute a superior vision to make the best decisions 

Possibility of adapting the advertising solution to each client's necessities.

The proven technological option and the best option for integration, emission and development.

ADMIRADN HAS A FIRM COMMITMENT OF BEING AN EXCELLENT CLIENT DRIVEN COMPANY DEVELOPING MORE EFFECTIVE PROCESSES AND TOOLS OF MARKETING AND ADVERTISING AT THE POINT OF SALE.

 

Competitive advantage

Advanced digital signage software and functionalities.

 

  • Develop closed advertising circuits with hundred of points of emission of personalized multimedia advertising contents.
  • Segment all of the contents based on time frame, geographical, market and qualitative data; and based on the point of sales objectives.
  • Develop, integrate, manage and transmit all multimedia contents through user friendly content management solution (internal or external).
  • Lowers advertising expenditures at the POS (point of sale) and ensures quality of the marketing contents and manage the effectiveness of the publicity at the point of sales.
  • Superior advertising impact at POS (brand awareness / purchase ratio).
  • Ability to sell time / space to third parties (potential revenue stream).
  • Portrays high tech modern image of the brand

Potential training tool for POS staff (during downtime)