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I've been using the web
and social media as long as anyone and after some time I found there was a
missing element. We all pass around an article or a tweet and we are somewhat
enlightened by our newfound knowledge. We comment with each other back and
forth and share information. So what does it mean?
Companies are creating software to scour Facebook and Twitter's public time
line to determine what everyone's talking about. Amazingly complex software
with algorithms to decipher mountains of data is used to determine the hearts
ands minds of, well, everyone. They believe that by doing so there is marketing
potential. Capture public opinion and you can capitalize on it! Right? But it's
extremely sophisticated and challenging. We believe we have solved this
problem.
If I were to say "search" you would respond Google. If I said
"friends" you would obviously reply Facebook. But if I say
"consensus" how would you respond? What is the name of the website
that provides global consensus? What I mean by that is, if you were to pose a
question, how would most people answer? Think about that for just a moment.
Imagine if you had a website with the traffic of Google and instead of the
search bar you asked a question. What would your question be? Every day 400
million people would answer your question. We have come up with a highly
advanced and successful means to do just that. We ask people what they think.
Don't under estimate the power in this simplicity.
The REAL power of social media is having tremendous influence. Isn't that one
of the major reasons the White House is using the Internet so heavily? The
State Department of the United States government recently asked Twitter to
postpone a 90 minute scheduled update to its service. Why? Because we had no
official channel to communicate with Iranians during its civil crisis. Really?
National security is relying on the up time of Twitter? What would have
happened if the Iranians had a website that asked them how they voted and it
showed the true will of the people? Twitter and Facebook cannot do that. What
would be the impact of that question have been if a global polling website
existed as well known as Google or Twitter? The social media that exist right
now are tools for influence but not answers. Tweets, and blogs, and Facebook
pages cannot be "added up" to determine consensus in a definitive
way.
But it's EXACTLY what everyone, every company, every government wants to know.
So why guess? Ask a direct question and get answers. Do you want to buy a
Hybrid car? Yes or no? Combined with several questions to obtain an extremely
close model for what consumers would truly want, and you cannot fail. So why
doesn't this happen now? Why do we NOT do the obvious and ask people what they
want? There are many reasons why, in the past, it's been difficult to achieve
this, but not any more. It's what we are collecting. Answers... and lots of
them. Global consensus.
This website has taken on a life of its own. It is capturing the curiosity for
nearly everything. People are asking the most basic, bizarre, obvious, and
outlandish questions. People are asking about products, lifestyle, habits,
preferences, styles, passions, and quirks all out of our natural sense of
curiosity and wanting to feel connected to others. Our users say they want to
know if their answer is what everyone else answered. So they find themselves
curiously addicted to answering questions to see the results. By doing so we
are collecting global consensus on nearly every issue and topic you can
imagine.
What do we do with that information? What would you do with it? Our users are
kept completely anonymous, both their answers and their questions. By doing so
they are able to freely and honestly answer any question. We don't allow
comments or avatars or any other social media elements most commonly found
elsewhere. Our users remain completely anonymous. Our users are highly addicted
to the site. Our results also show that they answer honestly because there is
no fear of criticism. We are also finding that people take their time in
considering their answers even though it's just for fun.
Don't be fooled by the simplicity of its appearance. Google has never been much
to look at but is the world's largest website. Our site was designed to be
simple and easy to use. There are no ads and never will be. No names. No emails
(except for ‘forgot password’), only questions and results. After registering
on the site you can obtain even more results to questions including the number
of voters and their genders. We are also incorporating a map to graphically
display the demographics. No other site does this. No other website is the
"clearing house" for answers like YouTube is for videos. We are also
in the process of building widgets to allow anyone to use their own website to
collect answers for themselves.
This website is quickly becoming the social store for global consensus, the one
place to go to find out how the rest of the world agrees on any topic. On
average, users (remarkably) answer over 26 questions per visit!