Company description
Wineboo-k provides an easy-to-use online platform, enabling niche restaurants to enhance their connection to customers through personalized wine clubs, shops and blogs. We do this in a fun, entertaining and informative way using video,social networking, virtual cellars, mobile reviews and more.
Team
Management and Advisory Team
Wineboo-k is in the concept stage, testing the concept before creating the management team is critical.
-CEO – JenniferChatfield; 5 yrs. in wine/ restaurant industry; sales, management: existing strong relationships with Wineboo-k's target market.
ADVISORS-Henry Lo -CFO; (21 years) Absolutely New, StorMedia, SyQuest Technology, VersataSoftware, GE Capital, PriceWaterhouseCoopers. Not only isHenry a main investor of Wineboo-k, but brings amazing financial and business advice,expertise and experience to Wineboo-k. He is currently providing our financial forecasting.
-Eric Tam - webadvisor who has successfully started and sold 3 of this own companies.
-Samantha Smith- CEO; Samantha Smith Productions.
-Ceri Smith;Owner of Biondivino, Sommelier, influential leader in SanFrancisco’s wine communityCeri brings incredible insight to Wineboo-k regarding consumers of unique, esoteric wines and the greatest sales techniques. She also provides amazing connections to experts and leaders in the food/wine industry, unique wineries, event opportunities and leads to some of the most qualified and charismatic management team for Wineboo-k.
-Margot Heiligman - Dir.,Business Influencers at SAP -; Business Development specialist in software, networking and communications (Swisscom). Margot brings innovative, intelligent and creative business solutions in the area of software development and social media to Wineboo-k.
-Andrea Fassone; Italian Wine Importer, Enotria Wine Imports, NY
-Ivana Jelisavcic; linguist and translator, Google
-Michael Lechner –Attorney; VP – Trust Company at MerrillLynch; Chicago
This is a core group of talent and passion for theindustry and Wineboo-K. They can execute in every department from front to back end operations. In addition, they attract great talent toWineboo-k to serve on the board and/or management team. They are excited to contribute to the success of Wineboo-k.
Business model
Wineboo-K’s business model is compelling in that we are able to provide our platform to restaurants as a free service in exchange for their current customer base (average of 3,000 customers per restaurant). We promote the client s’ wine club, shop,blog and events to their customer base. In addition we provide tools to increase their customer base.
REVENUE MODEL Wineboo-k’s revenue model is also very compelling. It is subscription based and driven by prepayment that covers our costs in advance. Subscription prices are essentially prepayment for wine, packaging and shipping. Our revenue model is what allows us to offer our services free to restaurants as well as the opportunity for revenue share. We are not only an e-commerce platform, but a social network and a community platform through the events we will be hosting all around the nation. Like the corkscrew, Wineboo-k’s purpose is elegantly simple, yet effectively powerful.
Competitive advantage
Wineboo-k connects a distinctive community of of wine and food connoisseurs with hard-to-find wines through an already established relationship. Wineboo-k is focusing on serving niche restaurants, which until now has been an untapped market. Wineboo-k is the only online platform that allows restaurants to sell their wines online at retail prices and gain revenue share as a partnership with someone who has the license to do so. We are also the only platform that allows them to outsource their wine clubs. Wineboo-k offers familiarity and trust that exists immediately between the customer and restaurant’s wine club. Having already developed a loyalty to a restaurant and their wines, customers know they are getting wines selected from a list they already know and love. Additionally they can now connect and engage in conversation with the sommelier through the restaurants blog and social network.
Winery wine clubs have the built in trust and familiarity but do not provide the variety of wines we do.