Online ads made simple and scalable

Keystream thinks online advertising production is too time-consuming, expensive, and difficult.

Entrepreneur interview by Mark Evans
March 13, 2009 | last edited March 13, 2009 4:18 PM | Comments
Short URL: http://vator.tv/n/763

1090

CEO and co-founder, Schuyler Cullen and the Keystream team have developed an easy-to-use, and scalable ad system for online video. Keystream’s algorithms automatically identify the optimal location [inside the video] for the marketer’s message. This could be white space or some other location.

In addition to simplifying the process, Keystream delivers a full buffet of ad controls and options for publishers and advertisers. These features enable consumers a wide range of engagement choices, including dismissal of the ad.

Listen in as Schuyler explains how Keystream is simpliying the process and increasing the value of online video advertising.

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